Cookie Policy

Version date: 1 June 2026

This Cookie Policy explains how Evolution Electronics & Electrical Limited, company number 08408611, trading as Pro Tool Hire, uses cookies and similar technologies on our website.

This Cookie Policy should be read together with our Privacy Policy.

Our standard hire service is customer collection from, and customer return to, our shop:

Pro Tool Hire
398 Harrow Road
London W9 2HU

Delivery, return collection, loading assistance, collection from a non-shop location and any other non-standard services apply only if we offer or agree them for your Booking.

Nothing in this Cookie Policy affects any rights you have by law.

1. What Cookies Are

Cookies are small text files placed on your device when you visit a website. Cookies and similar technologies may be used to store information on your device or access information stored on your device.

Similar technologies may include:

• pixels;
• tags;
• scripts;
• local storage;
• session storage;
• software development kits;
• tracking links;
• device identifiers; or
• other tracking or storage technologies.

In this Cookie Policy, we use “cookies” to refer to cookies and similar technologies.

2. How We Use Cookies

We use cookies and similar technologies where they are needed to operate our website and provide our online services. This includes website security, shopping basket, booking, checkout, payment, localisation and other essential store functions.

We do not intentionally use non-essential analytics, marketing or advertising cookies unless they are enabled and, where required, consent has been obtained.

If we introduce analytics, performance, marketing, advertising, remarketing, heatmap, email-marketing or similar tracking tools, we will use appropriate cookie controls where required and update this Cookie Policy if appropriate.

3. Why We Use Cookies

We may use cookies to:

• make the website work;
• keep the website secure;
• operate basket, booking and checkout features;
• process payments;
• manage customer accounts, where available;
• remember basic store settings such as currency or localisation;
• prevent fraud and misuse;
• remember cookie choices, if a cookie-consent tool is used;
• understand how visitors use the website, where analytics tools are enabled and any required consent has been obtained;
• improve the website and services;
• measure marketing performance, where marketing tools are enabled and any required consent has been obtained; and
• show or measure advertising, where advertising tools are enabled and any required consent has been obtained.

We aim to keep cookies proportionate to the website and services we provide.

4. Types of Cookies We May Use

4.1 Strictly necessary cookies

Strictly necessary cookies are needed for the website to work properly.

They may be used for:

• website security;
• page navigation;
• basket functions;
• booking functions;
• checkout functions;
• payment processing;
• account login, where available;
• fraud prevention;
• remembering cookie choices, if a cookie-consent tool is used;
• load balancing; or
• website performance needed to deliver the service you request.

These cookies may be used without consent where they are strictly necessary to provide the website or service you request.

If you block strictly necessary cookies in your browser, parts of the website may not work properly. This may affect basket, booking, checkout, payment or account features.

4.2 Functional cookies

Functional cookies help provide useful website features or remember choices you make.

They may be used for:

• remembering preferences;
• remembering form inputs;
• remembering location, collection or delivery preferences where applicable;
• improving optional website functions; or
• improving user experience.

Functional cookies that are not strictly necessary will only be used with your consent.

If you reject functional cookies, some optional features may not work as intended, but essential website, basket, booking, checkout and payment functions should still work.

4.3 Analytics and performance cookies

Analytics and performance cookies help us understand how visitors use the website.

They may be used to understand:

• pages visited;
• time spent on pages;
• booking or checkout journeys;
• website errors;
• traffic sources;
• device types;
• browser types;
• how customers find the website;
• whether website pages are working properly; and
• how the website can be improved.

Analytics and performance cookies that are not strictly necessary will only be used with your consent.

If you reject analytics or performance cookies, we may have less information about how visitors use the website, but essential website, basket, booking, checkout and payment functions should still work.

4.4 Marketing and advertising cookies

Marketing and advertising cookies may be used to:

• measure advertising;
• understand marketing performance;
• build audiences;
• show adverts;
• limit repeated adverts;
• understand how people interact with marketing; or
• support advertising or retargeting, where used.

Where used, these cookies may be set by us or by third-party advertising or marketing providers.

Marketing and advertising cookies will only be used with your consent.

If you reject marketing and advertising cookies, you may still see adverts, but they may be less relevant and we may not be able to measure advertising performance in the same way.

5. Third-Party Cookies

Some cookies or similar technologies may be set by third parties who provide services to us.

These may include providers of:

• website platform services;
• hosting or security services;
• checkout or payment services;
• booking-system services;
• fraud-prevention services;
• customer-support services;
• analytics services, where enabled;
• advertising or marketing services, where enabled;
• embedded content or media, where used; and
• cookie-banner or consent-management services, where used.

Third parties may process information collected through their cookies in accordance with their own privacy or cookie notices.

We do not control all third-party cookies. Where available, our cookie banner or cookie settings tool will provide more information about the non-essential cookies used on our website.

We will not intentionally use third-party analytics, marketing or advertising cookies unless consent has been obtained where required.

6. Consent and Cookie Choices

Strictly necessary cookies may be used without your consent where they are required to provide the website or service you request.

We will ask for your consent before using non-essential cookies where consent is required. This may include:

• functional cookies that are not strictly necessary;
• analytics cookies;
• performance cookies;
• marketing cookies; and
• advertising cookies.

If non-essential cookies are used, you should be able to reject them.

You may manage cookie preferences through:

• our cookie banner, where available;
• our cookie settings tool, where available;
• browser settings; or
• device settings.

If you reject non-essential cookies, some optional website features, analytics or marketing functions may not work, but you should still be able to use essential website, basket, booking, checkout and payment functions.

Where our website only uses strictly necessary cookies, a cookie banner may not be displayed.

7. Cookies Used on Our Website

The exact cookies used may change over time depending on our website platform, payment provider, booking system, analytics tools, marketing tools, cookie consent tool and security services.

Our website may use the following categories of cookies:

Where our cookie banner or cookie settings tool lists specific cookies, that information should be treated as part of this Cookie Policy.

8. Managing Cookies in Your Browser

Most browsers allow you to control cookies through browser settings.

You may be able to:

• block cookies;
• delete cookies;
• allow cookies from selected websites;
• block third-party cookies; or
• clear cookies when you close your browser.

If you block all cookies, parts of the website may not work properly, including basket, booking, checkout, payment or account features.

Browser settings are separate from our cookie banner or cookie settings tool. If you use more than one browser or device, you may need to manage choices separately on each browser or device.

9. Cookies and Personal Information

Some cookies may collect or be linked to personal information, such as IP address, device information, cookie identifiers, account activity, basket activity, checkout activity, booking activity or marketing preferences.

Where cookies involve personal information, we will handle that personal information in accordance with our Privacy Policy.

Our Privacy Policy explains:

• what personal information we collect;
• why we use it;
• the lawful bases we rely on;
• who we may share it with;
• how long we keep it;
• your data-protection rights;
• how to contact us about privacy issues; and
• how to complain to the Information Commissioner’s Office.

10. Payment, Booking and Security Cookies

Some cookies or similar technologies may be required to operate payments, basket functions, booking functions, checkout, fraud prevention, customer accounts, security, load balancing or cookie-consent records.

These may be treated as strictly necessary where they are needed to provide the website or service you request.

If you block these cookies, you may not be able to complete a Booking, make a payment, manage your account, complete checkout or use some website functions.

11. Analytics and Marketing

We may add or remove analytics, performance, marketing or advertising tools over time.

We will not intentionally use non-essential analytics, performance, marketing or advertising cookies unless they are enabled and, where required, consent has been obtained through our cookie banner, cookie settings tool or another lawful consent mechanism.

If we add material new cookie categories or tracking tools, we may update this Cookie Policy and our cookie banner or cookie settings tool.

12. Changes to This Cookie Policy

We may update this Cookie Policy from time to time.

The version that applies will be the version available on our website at the relevant time, unless a different version is provided to you or required by law.

Where changes are significant, we may take reasonable steps to bring them to your attention.

13. Contact Us

If you have questions about this Cookie Policy, contact us using:

• Email: london@pro-tool-hire.co.uk
• Phone: 07922 232 181
• Address: Pro Tool Hire, 398 Harrow Road, London W9 2HU

14. Summary Table

This table is a plain-English summary only. The full Cookie Policy applies.